ENWe’re thrilled to share some exciting news with you today. Lux is evolving, and we’re marking this transformation with a brand new logo that reflects our commitment to innovation, quality, and you — our valued partners in the quartz surface industry. This evolution symbolizes our commitment to providing you with even more value and support as our trusted distributors, wholesalers, and contractors..
Out with the Old, In with the New
For years, our green logo has been the face of Lux, symbolizing our dedication to sustainability and the interconnectedness of our products and processes. While we’re proud of our history, we believe it’s time for a change that better represents who we are today and where we’re headed.
Our Legacy Logo
Our original logo, with its intricate green design, has served us well. It represented the unity and continuous improvement that have been hallmarks of our journey in the artificial quartz industry.
Introducing Our New Identity
Our new logo takes a bold step forward, embracing modern design elements while retaining the core values that define our brand. The geometric shapes and varied shades of blue in the new logo convey a sense of precision, reliability, and sophistication. This isn’t just a new look – it’s a reflection of our commitment to cutting-edge technology and meticulous craftsmanship in creating your ideal surfaces.
Why the Change?
- Embracing the Future: As we continue to push the boundaries of innovation in quartz manufacturing, we wanted a logo that reflects our forward-thinking approach
- Simplicity and Convenience: Our new logo embodies clarity and ease of use. From streamlined ordering to hassle-free delivery, every interaction is straightforward and efficient.
- A Deeper Message: The shift from green to blue in our logo goes beyond a simple color change. It symbolizes the durability and elegance inherent in our products. More importantly, it reflects the sense of calm and professionalism we strive to bring to every interaction with our distributors, wholesalers, and contractors.
What This Means for You, Our Valuable Customers
With the unveiling of our new logo, we’re embarking on a new era of innovation and partnership with our valued distributors and contractors. This visual evolution signifies our joint commitment to advancing the quartz surface industry together.
In the upcoming months, you can expect:
- ‘EcoQuartz’ Line: Offering eco-friendly options (Low – Silica and Free – Silica Quartz Slabs) that provide a competitive edge in response to growing demand for sustainable materials.
- ‘SmartSurface’ Technology (3D Visualizer): A powerful tool to streamline quartz design, enhancing the selection process and boosting sales.
- Enhanced Custom Fabrication: Expanded capabilities to deliver diverse and unique solutions tailored to your projects.
- Improved Supply Chain Management: Faster order processing and more efficient delivery to support your business operations.
These initiatives underscore our dedication to empowering your business growth and success in the evolving quartz surface market. Our new logo isn’t just a symbol of change – it’s a commitment to providing you with cutting-edge products, tools, and support to exceed your expectations.
We value your partnership and look forward to achieving new heights of success together. Stay tuned for more updates on these exciting developments!
Welcome to the next chapter of ‘Your Ideal Surface.’
The Lux Team!
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